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Five constructive suggestions to solve the problem of custom candy packaging tin boxes
Tips: Candy packaging boxes of different colors and shapes enrich our lives, and a wonderful candy packaging box can make a good product more dazzling and eye-catching, and at the same time enhance the brand image of candy. On the contrary, it will bring negative effects. The reason for this phenomenon is that most people pay attention to visual effects, and at first glance it feels that it represents everything. In view of this situation, how can we create a novel, unique and attractive candy packaging box? Is there any rule to follow?
1. Fully consider the practicality of candy packaging tin boxes
The candy packaging tin box is designed for candy. It is very important to have a safe and convenient candy packaging tin box design. There are many aspects to the practicality of packaging tin boxes. For candy, packaging box design needs to focus on how to better protect the candy through materials. If the candy is to be placed on the display rack of a retail store, the candy packaging tin box needs to be like a proud peacock on the screen, showing itself in the most beautiful form. At this time, the candy packaging tin box design needs to be more visually expressed Think hard.
Under normal circumstances: the candy packaging tin box with inner cover can reduce the probability of damage during the stacking of goods, and it is also convenient for warehouse transportation. For candy with a certain weight, consider using a strong tin box. This kind of tinplate material has good extensibility, good barrier properties, and can withstand impact and bumps during transportation. With so many packaging materials, how to choose suitable candy packaging materials?
2. Pick the right candy packaging materials
We should conceive the box design of candy like an architect. No one wants to live in a house made of cheese. If that is the case, thinking about the bad smell of summer is disgusting. Similarly, we should not use the wrong materials to build a house for candy. When the product is in it, it can be respected by users as if it were a treasure. When choosing materials for candy packaging, you need to think about how to achieve the best balance point. Here are several commonly used materials for reference:
Tinplate: refers to cold-rolled low-carbon thin steel sheets or strips coated with commercial pure tin on both sides. Tin mainly plays a role in preventing corrosion and rust. It combines the strength and formability of steel with the corrosion resistance, solderability and beautiful appearance of tin in a single material. It has the characteristics of corrosion resistance, non-toxicity, high strength and good ductility. Tinplate is an iron sheet coated with a layer of tin on the surface. It is not easy to rust. It is also called tinplate. It is most suitable for packaging candy, food, dairy products, cosmetics, and medicines.
White cardboard: usually used as folding boxes and packaging envelopes, this material is lightweight and can present a perfect printing effect. It is suitable for the packaging of food, dairy products, cosmetics, medicines, 3C hardware products and other retail products.
Corrugated paper: It is a board made of liner paper and corrugated paper formed by corrugated stick processing. This material is strong and durable and can be used for fragile and heavy packaging. It can also be used for customized delivery. On packaging, shipping boxes and e-commerce packages. Take some time to actively experience different packaging materials and find the best combination. This is the basic skill to create excellent product packaging.
3. Design a suitable candy packaging tin box size
Size is related to consumers' buying needs and buying habits. Let's imagine going to the supermarket to buy bananas. If we find that the supermarket's bananas are packaged individually instead of the current handfuls of packaging, think about how wasteful it is! You might not buy this single banana package, right? Although this method of individually packaging bananas does not work, it does not mean that there is no market demand for individual packaging of other products. In fact, many confectionery companies have added this type of iron box packaging to match real consumption. demand.
For many people who are too busy to cook, this single package becomes a very convenient option. These people spend most of the day socializing outside, so it is easy to deal with a meal casually. This gives many brands the opportunity to design independent packaging to meet this consumer demand.
This trend not only requires designers to think about the visual design and practicability of candy packaging, but also to realize what kind of candy packaging tin size can match the newly increased market demand. The key point is: size is important, but you must always keep your end users in mind. Size is the final form of presentation, and the core is the consumer demand of users.
4. The design of candy packaging tin box requires an in-depth understanding of the end user
When choosing the right candy packaging tin, one of the most important things to remember is to understand your end user. Because only these people are the group that you will ultimately please.
This sounds easy, but when we are a candy packaging tin design or manufacturer, it is easy to overlook this point. The inertial thinking of roles and positions can easily form our thinking blind spots. This blind spot often leads us to misunderstand the target customers in the design of the candy packaging tin box. The result is that most users think that the candy you make completely does not meet the expectations. In order to attract customers, it is necessary to fully understand whether they represent a niche market or a mainstream consumer market.
Before the candy packaging tin design is finalized to determine mass production, it is necessary to spend enough time and cost to do market research, find more objective data, and use actual data to define the key indicators that the candy packaging tin design needs to meet. Only in this way, your candy can be sold out earlier.
5. Ergonomic design on candy packaging tin box packaging
The ergonomic design here is about how people will open the candy packaging tin box and the interactive experience that occurs during this process. This is also a very important part of the candy packaging tin box design process. We design the appropriate packaging tin box shape and size for different candies. At the same time, the packaging tin box is to meet the needs of consumers. The interactive experience has a certain originality that can impress users. For the design of candy packaging tin boxes, ergonomic design is very important. If people are very strenuous and frustrated when opening the box, this will greatly reduce the user's willingness to make a second purchase.
Choosing the right packaging box for candies may be a difficult decision. Whether the design of the candy packaging tin box is good or bad, it will have a great impact on the brand user experience. Therefore, the development of candy packaging boxes It is indeed worthy of careful consideration before designing. Hope these five suggestions above can help you. For more information about custom candy packaging tin boxes, please contact us
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