The use of paper-based packaging for beverages is a sustainable development trend in the industry

Reminder: Under the upsurge of sustainable development, and driven by the leading global brands, the beverage paper-based packaging industry has not only ushered in the development opportunity of a surge in market demand, but also faced with a low recycling rate and a low market share.

Under the upsurge of sustainable development, and driven by the leading global brands, the beverage paper-based packaging industry has not only ushered in the development opportunity of a surge in market demand, but also faced new challenges such as low recycling rate and high demand for innovation in the market.

Coca-Cola and Pepsi take the lead in using paper bottles

Beverage paper-based packaging demand surges

At the end of last year, the international environmental organization "Break Free From Plastic" issued a report. After sorting the collected plastic waste, the organization ranked the top ten polluting companies in the world in 2020. The three are: Coca-Cola, Pepsi and Nestle. The three companies are all major beverage producers, and the plastic pollution problem in the beverage industry has attracted worldwide attention.

In order to get rid of the name of "big plastic pollution", Coca-Cola and Pepsi have announced this year that they will cooperate with leading paper bottle manufacturers to sell paper bottled beverages in the future to reduce the use of plastic.

For companies such as Coca-Cola and Pepsi, once they use 100% paper packaging for their products, it will have a huge demonstration significance for the entire consumer goods industry.

In fact, this is indeed the case. Driven by this, beverage paper-based packaging has earned enough attention and formed a strong market demand. More and more brands are beginning to try to use paper-based packaging instead of traditional plastic packaging to achieve the purpose of plastic reduction.

Under the opportunity

The beverage paper-based packaging industry still faces many challenges

Driven by China's new version of the "plastic restriction order" in early 2020, the paper-based packaging industry has not only ushered in new development opportunities, but also faced new challenges.

Beverage paper-based packaging is currently mostly used in milk, yogurt and other products. Although current beverage manufacturers are also trying to use paper-based packaging, the recycling problem of beverage paper-based packaging cannot be ignored.

China produces about 60 billion paper-based composite packages a year, and basically consumes more than 40 per person per year, which is more than 3.5 per person per month. At present, the recycling rate of this kind of packaging is about 20%. Generally speaking, its recycling sources include household consumer and industrial waste (the scraps of defective products, mainly from the production and processing links, and the scrapped packaging materials are eliminated. ).

In addition to the recycling problem, the beverage industry has a rich variety of products and different performance requirements for paper-based packaging, which puts forward higher innovative requirements for the beverage paper-based packaging industry.

In order to be better used in the beverage industry, paper-based packaging materials should increase innovation, develop mature alternatives that are equivalent or close to the widely used non-degradable plastic products in terms of performance and cost, and launch functions that meet market needs. Sexual products.