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Color matching requirements for packaging and printing
If the color design of packaging printing decoration design is fully conceived, from three colors of red, green and blue, then four colors of purple, copper, olive and black can be combined into a new form of expression. As already known, different ink colors (tints), different ink shades, and different ink shades can also give a beautiful, soft, harmonious feel when combined and mixed together. The standard color card is printed on the box. Except for the three primary colors, most of them are composite colors. The blending of composite (combination) colors is a color science in itself, and the color tone of the ready packaging and printing is ultimately judged by our eyes, whether it is good or bad, good or bad. Decorating the goods we need with the decoration colors of packaging and printing, and constantly adjusting the working and living environment, will give people a kind of benign stimulation, which is conducive to the improvement of the quality of work and life.
In the same environment, the packaging and decoration of commodities have several colors, so the coordination between colors has always been a topic that we can't study. For example, complementary colors (red and green) (the two tones add up to white) can sometimes feel tacky if not paired well, and can be strong and striking when mixed well.
Light yellow with reddish-brown gives a harmonious aesthetic, as the color and tone between yellow and red are relatively close. Available in two shades of dark green and light green, the color is fresh and dazzling. The method of fading and color matching at the same time can give people a bright feeling and protect eyesight. Three tones of red, white and blue appear on one package at the same time, giving the impression that red is fiery, white is pure, and blue is solemn, reflecting the beauty of a commodity.
Although China has formulated standard chromatograms as early as the 1950s, packaging box manufacturers have divided more than 4,000 varieties into 86 types of inks in five categories: P, T, A, W, and Z, and have successively formulated 29 testing standards. . In addition, the printing ink color cards of each packaging and printing ink factory are publicized and distributed in each packaging and printing enterprise. As a designer and worker of printing ink for packaging printing, we should not be limited to the existing ink color card and hue range, but can often combine Munsell color card, color system sample book and computer color matching to gradually meet the different requirements proposed by users. Require.
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