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2022 Food Tin Box Packaging Design Trends
Packaging is the product of industrialization and social and economic development. It is a marketing package designed to cater to the market, guide consumption, and meet people's material and aesthetic needs for commodities. Recently, we have sorted out the trends of food packaging design in 2022. Let's take a look at the design directions in the field of packaging design.
1. Strong contrasting colors in food tin box packaging design
In fact, from 2021, many food packaging designs will use the design direction of contrasting colors. This trend is mainly to use bold and strong contrasting colors to exaggerate the tonality of products. It can be seen that the new packaging of Coca-Cola and the packaging design of Starbucks use When it comes to a contrasting color scheme, this color scheme creates a strong contrast that accentuates the impact of the packaging in the display.
2. Asymmetric design of food tin box packaging
We often use symmetrical design methods in design, and symmetry is relatively stable. In the future design, we will design through some geometric or 3D rendering, but this design is relatively random and more flexible. Therefore, such a design will better render the active atmosphere of the packaging.
3. Gradient color design
Gradient colors have been used a lot in the design of the past two years. In fact, they are designed in combination with Internet trends. Gradient colors in the traditional field of packaging can make products look imaginative, which is also a good design direction.
4. Label text typesetting
By using the typesetting design of large fonts, the layout effect of large and small fonts can better highlight the core keywords of the product itself, and the product can be fully designed, and then combined with the simplified background and font elements, it can be clearly defined. Compare the selling point of the product.
5. Simple design of the box
Add as much product information as possible to the packaging. Although it can show the characteristics of the product well, it is easy to make people confused and confused. Designers design the packaging in a simplified way. The product logo is more prominent, so as to maximize the promotion of the product.
6. The use of illustration design
Brands are also increasingly looking for vibrant and stylized illustrations to reflect their brand tonality. Unique illustrations and bold colors will make you stand out from the crowd of material collage masters. Illustration has penetrated into most design fields, and of course illustration is also loved in the field of packaging design.
7. Special shape packaging
At present, there are more and more different shapes of packaging boxes on the market attracting consumers, and this business opportunity is optimistic about many companies. To break through the traditional container variation, rather than a regular shape. Such containers first appeared in some high-end cosmetics, such as the container design of perfume, and most of the bottles with specific shapes were used to reflect its unique taste, thus successfully gaining sales.
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